The Aimfox White Label feature allows agencies on the Aimfox Agency Plan to resell the growth dashboard to their end clients under their own brand, without mentioning Aimfox anywhere in the client-facing experience.
With the Aimfox White Label, agencies retain full control over billing, subscriptions, integrations, and workspace setup, while clients get access to all outreach features they need to run campaigns independently.
This article explains how White Label works, how to set it up, how clients access the dashboard, and what responsibilities remain with the agency.
What is the Aimfox White Label?
White Label is a feature included in the Aimfox Agency Plan that lets agencies resell a fully brand version of the platform as their own.
From the agency client’s perspective:
They log in via your branded domain
They see your name, logo, colors, and emails
They are not aware that Aimfox exists behind the scenes
From the agency’s perspective:
You manage workspaces, seats, billing, and integrations
You control which clients get access and when
You decide how the platform is packaged and resold
White Label is designed for agencies that want to offer outreach as a product or managed service, not as a shared SaaS account.
How White Label fits into the Agency Plan
The feature is available exclusively to customers on the Aimfox Agency Plan.
The Agency Plan gives you:
Centralized seat management
Multi-workspace control
Agency-level billing
Personalized onboarding and migration assistance
White Label functionality
For a full overview of the Agency Plan, we recommend reading the Aimfox Agency Plan help article.
Part 1: Setting up your White Label
Most White Label settings can be configured directly from your dashboard.
You can find them here:
Dashboard → Settings → White Label
These settings control how your agency and platform appear as a white label to clients.
Agency name
Choose the name of your agency as it should appear to clients.
This name is shown in: The dashboard title, login pages and transactional emails
Logo, icon, and brand color
Your visual branding defines the look of the client dashboard, transactional emails, and other communication.
Logo:
Displayed in the dashboard and transactional emails.
PNG up to 2MB • Recommended dimensions 120x40 • Transparent background
Icon:
Used as the minimized version of the logo and the browser favicon.
PNG up to 2MB • Recommended 80x80 • Transparent background
Brand color
Used for dashboard primary buttons, key UI elements and Email CTAs
White-label domain
By default, you will have access to a generic white label domain based on your agency name.
You can also configure a custom domain for your White Label environment. Click the "Add custom domain" button, and enter your domain. The system will generate a DNS record you will need to add, and then automatically validate the record once it's propagated.
Sender email address
By default, all transactional emails are sent from a standard system email address.
You can request a custom sender email address so emails appear fully branded and aligned with your domain.
To enable this, contact our team.
Custom scripts and integration with your tech stack
White Label supports custom scripts via Google Tag Manager (GTM).
Common use cases include:
Analytics tracking
Live chat widgets
Other types of custom scripting are not supported at this time. To add a GTM script, simply paste your GTM ID into the field.
If your use case is not currently supported, please reach out to our team. We’re happy to discuss potential solutions.
Coming soon - Chrome extension login
Your white label can optionally allow clients to log in via a Chrome extension.
By default, we offer a non-branded Chrome extension
Clients can also log in using email + magic link only
If you want:
To enable or disable extension access
A fully branded Chrome extension
Please contact our team to discuss setup options.
Part 2: Workspace and client management
Any workspace you own can be used as a white label workspace. Your white label settings and branding apply across all workspaces you own and have assigned seats to.
Agency owners and admins can:
Access the workspace via Aimfox
Configure integrations and add clients
Agency clients:
Log in via the white-label domain
See only your branding
Access only client-level features
Clients cannot:
Create workspaces
Register themselves
Invite other clients
Adding agency clients
Agency clients can be added in two ways: Manually, and via API. Once added, clients automatically receive a magic login link by email. They can also request a new link from the white-label login page at any time.
Manually
Go to Dashboard → Settings → Clients
Click Add client
Enter their Name and Email
Via API
Use your Master API key, under Dashboard → Settings → API
Use Create workspace and Create client routes to automatically add clients
Important rules:
Clients are added per workspace
A client can only belong to one workspace at a time
For a full breakdown of client roles and permissions, see our help article on Managing Agency Clients.
Client permissions and dashboard use
After logging in, agency clients can fully use the dashboard for outreach execution.
They have access to:
Campaigns and Blacklist
Leads and Labels
Unibox
Accounts and Proxies
They do not have:
Subscriptions
Billing access
Integrations access
API or Webhooks
Agency-level settings
Agencies remain fully responsible for managing the workspace, while clients focus on running their campaigns, leads and unibox. For more information about levels of access, consult our Agency Clients Permission article.
Part 3: Billing, Clients and Outreach Avatars
White Label is included in the Agency Plan at no additional base cost.
Additional charges may apply for:
Custom sender email addresses
Branded Chrome extension
Other non-critical customizations
Outreach Avatars
If you want to provide clients with Outreach Avatars, you can purchase them separately for any of your workspace. Avatar subscriptions are managed separately from Agency Seats.
Once delivered:
Profiles become available in the workspace
Clients can use them directly from the dashboard
Clients will see that these are Avatars, but Aimfox will not be mentioned
Client billing
Aimfox does not process payments for agency clients. You handle
If you resell the dashboard:
You are responsible for client billing
You manage payment cycles externally
You control access via API or manual setup
A common setup is:
Capture payment via Stripe or another billing provider
Create a workspace and client automatically via API
Grant or revoke access based on payment status
Integrations
Integrations connect Aimfox to third-party tools and therefore cannot be exposed directly to clients.
However:
Workspace owners or admins can configure integrations
Once set up, the integration automatically becomes available to clients
Clients can use the integrations without seeing or managing the underlying setup.
Support responsibilities
The Aimfox team does not provide direct support to agency clients. Agencies can offer live chat, or other forms of support. Agencies can use Google Tag Manager to add any support snippets or code.
Overall support setup:
Client support is handled by the agency
Aimfox supports the agency itself
Coming soon - We provide a generic knowledge base covering common topics such as: connecting accounts, setting up campaigns and using inbox features. This allows agencies to self-serve most client questions.
Learn more about Agency Plan and Agency Clients
The white label is only one part of the agency setup. To understand the full model, we recommend reviewing these related articles:
Aimfox Agency Plan – Seats, billing, and agency-level control
Managing Agency Clients – Client access, permissions, and limitations